
PinStats is a Chrome extension designed to enhance the Pinterest experience for creators and brands by providing in-depth analytics on their pins. Users can track saves, clicks, impressions, and engagement metrics directly on each pin as they browse, eliminating the need to switch between dashboards. The tool allows for bulk analysis, enabling users to sort and compare pins based on performance, which is not possible with Pinterest's native analytics. PinStats is particularly useful for Pinterest creators, e-commerce brands, marketing agencies, and affiliate marketers seeking to optimize their…
PinStats is a focused analytics product for Pinterest performance, founded in late 2024 and operating from MY with paying customers and a subscription backbone (MRR reported). The unit economics look tidy on paper: reported profit margin is 70%, and the site attracts 2,609 monthly — enough traffic to test and iterate funnels.
That said, scale is small and recent momentum is weak: revenue is modest at $278 and the last 30 days show -22%, which raises questions about customer retention, marketing, or seasonality. Being listed for sale changes the tenor — could be an opportunistic exit or a founder deciding not to double down; either way it suggests limited runway for big bets from the current team.
A judgment from project data — not a user review.